March 9, 2010

We’ve Got the Mmm in Your Burger!

Immediate Release

 

M Burger by Lettuce Entertain You Enterprises
Opens as Michigan Avenue's Burger

(Chicago, 2010)- Whether you say "hamburger," "burger," or even
"em-burger," Lettuce Entertain You brings your version to Chicago as M Burger, 161 E. Huron. This latest creation, opening Thursday, March 11, focuses on high-quality burgers, fries and shakes.

M Burger is Michigan Avenue’s newest burger joint. If Midwestern beef
burgers are what you crave, try them atop an oven fresh bun and your choice of crisp lettuce, onions, Wisconsin cheddar cheese and savory
bacon. The signature “M Burger” is slathered with “secret sauce” making each bite one to savor. Golden slim fries and creamy chocolate,
vanilla, and strawberry milkshakes are perfect accompaniments to the melt-in-your-mouth burger.

M Burger's hamburgers and cheeseburgers will be available as single or double patties, along with chicken sandwiches and a chicken chopped salad. Diners can also bite into "Nurse Betty," an all-vegetable sandwich named after a well known nurse at Northwestern
Hospital. All menu items are priced under $5 and are topped with fresh ingredients to your liking, served in recyclable take-away containers.

Whether it's a warm shopping day or a quick lunch break, M Burger will always be serving fresh squeezed lemonade and housemade peach ice tea
for guests to take with them as well.

M Burger is open 7 days a week from 11 a.m.-7 p.m. Limited counter-top dining is available and patio
seating will be encouraged beginning in April (weather permitting). For more information visit www.mburgerchicago.com  or call 312-254-8500.

M Burger is a Lettuce Entertain You® restaurant. Based in Chicago, Lettuce Entertain You is one of the nation's leading independent
restaurant groups, owning, managing or licensing more than 80 establishments in Illinois, Arizona, Minnesota, Maryland, Virginia, Nevada, Georgia, and California. The establishments range from the casual style and cuisine of the original restaurant, R.J. Grunts, to the formal elegance of L2O, Everest and Tru. For more information visit www.leye.com.

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Press Contact

Marissa Joseph/Sue Chernoffm
Lettuce Entertain You Enterprises

mjoseph@leye.com; schernoff@leye.com

773-878-7340

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