"I had just switched my major from Architecture to Hotel Restaurant Management when my father forwarded an article he had clipped out of an airline magazine, circa 1982, about Rich Melman and Lettuce Entertain You Enterprises. Since that day, all I've ever wanted to do was work with Rich." After graduating from the University of Massachusetts, Rotolo landed a job with Lettuce as Restaurant Manager of Everest, a four-star fine dining restaurant, featuring the superlative cuisine of Chef Jean Joho, and has never looked back. In 1995, Rotolo became the General Manager of Scoozi!, a large, bustling River North Italian eatery, operated by Lettuce.
In 1999, Rich Melman formed a partnership with the Sawitz/Bass family, owners of Joe's Stone Crab, the legendary eatery in Miami Beach. Rotolo was hired as Operations Director to assist in the development of the concept. Joe's Seafood, Prime Steak & Stone Crab opened in Chicago in the fall of 2000 to large crowds and critical acclaim. "We set out to create a restaurant which would reflect positively on the reputation of Lettuce Entertain You and Joe's Stone Crab."
2004 marked the expansion of Joe's to Las Vegas in the Forum Shops at Caesars. Rotolo, having been promoted to Managing Partner/COO of Joe's Stone Crab Development Company, relocated to Las Vegas to oversee the development of the restaurant. It soon became one of the most popular dining destinations in a city famous for its world-class restaurants.
In February of 2010, Rotolo assumed the responsibilities of President/CEO of Kreme Works, LLC, a joint venture between Krispy Kreme Doughnuts Inc. and Lettuce Entertain You, overseeing the operations of ten Krispy Kreme Doughnut Shops in Oregon, Washington, Hawaii and British Columbia. "Operating a group of fast casual restaurants presents unique challenges compared to Joe's, but at the end of the day, success is based on quality, value and great guest service."
In January 2014, as Joe’s Stone Crab celebrated its 100th anniversary, Rotolo premiered Joe’s Seafood, Prime Steak and Stone Crab in Washington, DC. Situated in a former banking hall just steps from the White House, Joe’s DC has quickly established itself as one of the top spots for politicians, lobbyists and DC’s most discerning diners.
Rotolo is the proud father of two, Cristiano and Tia, and is engaged to Erika Martinez, who oversees Joe’s marketing and special events.